It’s to the consumer’s disadvantage to be kept in the dark about the market price for goods and services.
SKIPLAGGED SOUTHWEST FREE
(It was always easy to get free bags on competing airlines with the right credit card.) It’s a rare schedule quirk that finds me on Southwest anymore.Īs far as claiming your price and schedule are proprietary data, you know who else does that -healthcare insurance companies. What they did have was no change fees, but now that the legacy airlines have eliminated that, they’ve lost any advantage in my books. They have the reputation as being the low cost carrier, so people often go to their site automatically and don’t bother checking the other carriers, but I gave up on them several years ago when I never found any deals. I have a feeling what they really don’t want is people being able to see that through direct comparison. Have they looked at Southwest’s fares lately? Southwest is the largest carrier in my city by fare and they are often the highest cost carrier, far more expensive than AA, United, or Delta, even on identical routes. I often see Southwest described as an “ultra low-cost airline”. Now they’re the largest carrier of domestic air passengers and use the same tactics in order to control factual information about where and when they fly and at what price. Ironically Southwest Airlines was once the underdog, fighting the establishment, as incumbent airlines tried to sue it into the ground and prevent it from flying. And they want to argue that a company that does not sell Southwest Airlines tickets is bound by Southwest’s conditions regarding the display of schedules and fares. The Skiplagged case goes a step farther, because Southwest wants to argue that its website terms and conditions apply to a company that does not access its website. The case is about the power of website terms and conditions, and a company to control information it publishes publicly on the internet. They are even barred from “committing any other acts in violation of Southwests Terms & Conditions.” I regularly publish “Southwest flight fare information” on this site. did seem pretty blatant in what it was doing, but banning the publication of flight information seems both overbroad and prior restraint on free speech.
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